Utrecht bans advertisement of meat in public places

Utrecht, Neherlands

Thematic area

Marketing and Regulation

Policy scope

Local

Target audience

Citizens/Consumers

Status

Ongoing

Aim and method

Lowering to decrease the consumption by not allowing public promotion of meat. Gives more space to plant-based alternatives.

Background

Follows similar bans, first signed in Haarlem

Monitoring and ownership

Municipality of Utrecht

Implementation and Results

Not measured yet. Met resitance from those that feel it is too infringing on peoples personal lives

Contact information